Citrus-Fresh Content Planning
Content planning often gets a bad rap for being rigid, boring, or way too time-consuming. But here’s the truth: a good plan doesn’t restrict your creativity — it protects it. It gives you structure, clarity, and space to show up consistently without scrambling every time you need a post.
As we close out the year and get ready for a fresh 2026, now is the perfect moment to refresh your approach.
Start with your big-picture vision
Before you open a spreadsheet or start color-coding anything (don’t worry, we’ll get there), pause and ask yourself:
What do I want to be known for this year?
Who am I actually talking to?
What do they need from me?
These three questions will save you hours down the road.
Choose your monthly themes
Think of themes as your content "flavors." One month could be storytelling, another could be educational content, another could focus on behind-the-scenes. This keeps your content balanced and prevents you from feeling like you're squeezing lemons that have already been squeezed dry.
Plan your containers, not your captions
Instead of trying to write 30 posts at once, set up content “containers,” like:
Weekly educational post
Weekly behind-the-scenes
Monthly product deep dive
Monthly client story
Monthly long-form blog
From there, ideas naturally fall into place. Structure first — specifics later.
Batch your brilliance
Choose one day a month to batch-create your content. Put on your favorite playlist, make yourself a lemon spritz, and work in focused, intentional sprints.
Stay flexible
A great content plan has room for real life — trending audio, new launches, spontaneous creativity, or just… surprises.
With a citrus-fresh plan, your 2026 content will feel more intentional, less stressful, and way more fun.
