Fresh strategy.
Clear communication. Connection that lasts.

At 22 Lemons Communications, we help authors and brands find their voice and share it with heart. Whether you’re starting fresh or ready to scale, our services are designed to bring clarity, confidence, and creativity to your communication.

We blend strategy and storytelling so your message not only looks good, but it feels good, connects deeply, and drives real results.

How our partnership works.

  • We get to know your story, audience, and goals.

  • We craft a tailored plan for messaging, branding, and content.

  • We help you execute campaigns, content, and communication plans.

  • We review results, refine strategies, and celebrate wins.

A laptop on a white textured surface, with a black and white striped fabric, a beige woven placemat, a copper bowl, and white flowers nearby.

Communications Strategy

We create clear, intentional plans to help your brand speak with confidence and connect with your audience. From messaging frameworks to campaign planning, we make sure every word works for your goals.

Best for: Authors ready to clarify their message and build trust with their readers.

A white desk with a pair of eyeglasses, a red and white book titled 'Creating a Brand Identity', a ledger or notebook with cream-colored pages, and some sheets with orange circles printed on them.
Silver iPhone lying on a gray fabric surface near a stack of magazines and a black-and-white diamond patterned cup of coffee.

Branding Consultations

Your story is unique so we help you discover it and shape it into a cohesive, memorable author and brand identity. Together, we’ll refine your voice, tone, and visual presence so your brand feels authentic and resonates with the people who matter most, your readers.

Best for: Authors, small brands, or teams building or refreshing their brand.

Let’s Create Something Fresh Together >>>

what could this look like?

Marketing strategy and planning
Content creation,
Blog writing
Newsletter creation and management
Social media content planning
Website updates and optimization
Reader engagement and promotional planning
Brand messaging and marketing consultation
Graphics coordination

Our Packages & Service Pricing

  • A background of sliced lemons with a yellow overlay box containing the text 'The Fresh Squeeze' in bold white letters, with a description about small businesses, creatives, and entrepreneurs.

    Investment: $250+

    The Fresh Squeeze is designed for authors who need focused help with one specific piece of their marketing. Maybe your website needs attention, your newsletter has gone quiet, you're unsure how to promote an upcoming release, or you simply need someone to help you figure out what’s next.

    Depending on your goals, your Fresh Squeeze may include a strategy session plus focused recommendations for one area such as:

    • Author branding
    • Website strategy
    • Social media
    • Newsletter growth
    • Book launch planning
    • Reader engagement
    • Content planning

    You'll leave with fresh ideas, practical next steps, and a clearer direction without committing to a large marketing package.

    Best for: Indie authors who want professional guidance while keeping their marketing budget manageable.

  • Background of lemon slices with a yellow overlay and white bold text reading 'The Narrative' and smaller text 'For growing brands ready to define their story and scale with consistency.'

    Investment: $800+

    The Narrative gives us room to dig deeper into one area of your author platform and turn your ideas into an actionable strategy.

    Projects may include:

    • Book launch marketing plans
    • Author website copy and strategy
    • Newsletter strategy and welcome sequences
    • Author brand messaging
    • 60–90 day content plans
    • Reader funnel development
    • Series or backlist marketing strategy
    • Social media campaigns

    We'll determine the exact scope together so you're investing in the pieces your author career actually needs.



    Best for: Authors preparing for a release, refreshing their platform, or ready to build a more intentional marketing strategy.

  • A background of sliced lemons with a yellow overlay in the center that says, 'The Full Zest. Built for brands ready to invest in deeper collaboration and long-term growth.'

    Investment: $1,200+

    The Full Zest is our most comprehensive project option and is designed around major releases, author platform development, rebrands, or interconnected marketing projects.

    Your customized package may combine:

    • Author brand strategy
    • Website strategy and copy
    • Book launch planning
    • Newsletter and reader funnel development
    • Social media strategy
    • Content creation
    • ARC or street team strategy
    • Promotional planning
    • Backlist and series marketing
    • Ongoing launch support

    Because every author's publishing schedule and platform are different, Full Zest projects are customized around your priorities, timeline, and budget.

    Best for: Authors who want a hands-on marketing partner to help bring several pieces of their platform or launch together.

  • The Marketing Refresh: $150+

    Sometimes you don't need a complete overhaul. You just need someone to look at what you're doing and help you make it better. The Marketing Refresh is a focused review of your current author marketing. You'll receive personalized recommendations for strengthening areas like your social presence, newsletter, website, reader engagement, and overall consistency, with a prioritized list of what to tackle next.

    Best for: Authors who feel like they're doing all the things but aren't sure which things are actually worth their time.

  • Author Website REfresh: $250+

    Your website should make it easy for readers to discover your books, learn more about you, join your newsletter, and figure out what to read next. We'll review your existing site and refresh the copy, organization, calls to action, and reader journey to help everything feel more polished, current, and unmistakably you.

    Great for: outdated author websites, new releases or series, genre changes, rebrands, and authors whose websites have grown a little... wild.
    *quotes subject to change based on scope.

  • Book Launch Marketing Plan: $300+

    Take some of the guesswork out of launch season with a customized marketing roadmap built around your book, timeline, audience, and budget. We’ll map out promotional opportunities, content ideas, reader engagement, newsletters, social media, ARC strategy, and key milestones so you know what to focus on and when.

    Great for: upcoming releases, series launches, cover reveals, preorders, and authors who want a plan but prefer to handle implementation themselves.

A collection of fresh yellow lemons, some with green leaves, with one lemon sliced in half showing its interior.

Ready to Squeeze the Day?

Big ideas deserve a little zest. Let’s make something bold, bright, and full of flavor.

Let's Create Something Fresh